Dunlap Marketing Group was founded with a simple yet powerful vision: to help businesses thrive in an increasingly digital world.
From the very beginning, the goal was clear—to not just help businesses get noticed, but to help them grow, compete, and succeed in a rapidly evolving online landscape.
Over the years, we’ve expanded our offerings to include everything from SEO and paid search to email marketing and website development. As technology and consumer behavior have evolved, so have we. Our team continuously adapts and learns, staying on top of the latest trends and best practices to deliver outstanding results for our clients.
Today, Dunlap Marketing Group is a trusted partner for businesses looking to enhance their digital presence. Whether it’s boosting local visibility with SEO, developing custom websites that deliver exceptional performance, or creating data-driven marketing campaigns that drive real ROI, we provide the tools and expertise needed to help businesses of all sizes succeed.
At our core, we remain committed to one thing: driving tangible growth for our clients. Every campaign we create, every website we build, and every strategy we develop is designed to make an impact, deliver value, and take our clients’ businesses to the next level.
Billy Dunlap is a passionate and driven professional with a wealth of experience in media, sports, and technology. A graduate of Clemson University, Billy has built a distinguished career over the years, starting in advertising sales with prominent publications and later pioneering the digital media landscape.
In 2007, Billy founded Dunlap Media, a company that launched GoLaurens.com, one of the first daily, digital-only news sources in the United States. This innovative approach to local journalism set the stage for a new era of digital news. In 2024, Dunlap Media expanded its reach by adding GoFountainInn.com to its portfolio, further establishing its reputation as a leader in digital media.
Billy’s extensive background in media includes key roles such as Director of Digital Media at several newspapers, including the Greenwood Index-Journal and Anderson Independent Mail, where he was pivotal in shaping the digital strategy of each publication. He also worked in advertising sales for the Greenville News and Spartanburg Herald-Journal, gaining valuable insights into the intersection of media, marketing, and technology.
In addition to his media work, Billy is the co-founder of SportsTech Solutions, an Atlanta-based company that specialized in customer relationship management software for basketball officiating staffs of NCAA athletic conferences. The company’s clients included major conferences like the Atlantic Coast Conference (ACC), Colonial Athletic Association (CAA), Big South Conference, and many more, helping them enhance their engagement with their officials.
Beyond his professional ventures, Billy has been an NCAA men’s basketball official since 1995, showcasing his lifelong commitment to sports and officiating.
Billy’s career reflects a dedication to innovation, community-focused media, and the intersection of technology and sports. His expertise continues to shape the media and sports industries, and he remains a respected leader in both fields.
![Bailey Dunlap Headshot[56]](https://www.dunlapmarketinggroup.com/wp-content/uploads/2025/02/Bailey-Dunlap-Headshot56.jpg "Bailey Dunlap Headshot[56]")
Bailey Dunlap is the President and Co-Founder of Dunlap Marketing Group, where he leads a team committed to delivering innovative digital marketing strategies for businesses of all sizes. A graduate of the University of South Carolina, Bailey’s career spans over a decade of success in media and marketing.
Prior to co-founding Dunlap Marketing Group, Bailey spent five years with The Post and Courier, where he advanced from Account Executive to Advertising Director, and ultimately served as the Regional Publisher and Advertising Director for the Summerville Journal Scene, Berkeley Independent, and Moultrie News. In these roles, he developed a keen understanding of both traditional and digital marketing, helping businesses grow through effective, results-driven campaigns.
A seasoned sales professional and team leader, Bailey specializes in digital marketing strategy and marketing consulting. His passion for client success drives his work, ensuring businesses—from small startups to large enterprises—receive personalized, scalable solutions that align with their goals.
Outside of work, Bailey is an avid fitness enthusiast and golf lover, believing in the importance of balance both in life and in business.
Sydney Dunlap is the dedicated Account Manager at Dunlap Marketing Group, where she delivers top-tier customer service and ensures every client’s needs are met with excellence. A 2024 graduate of the University of South Carolina, she brings a strong work ethic and a passion for helping businesses succeed.
Before joining Dunlap Marketing Group, Sydney spent five years at Chick-fil-A, where she advanced from team member to shift leader and ultimately became an operations leader. In this role, she gained valuable experience in leadership, problem-solving, and customer service while also developing and implementing the store’s training program. This background has equipped her with the skills to provide outstanding service and strategic support to clients.
Sydney takes pride in her high standards and commitment to client success, always striving to help businesses achieve their marketing goals.
Outside of work, she enjoys staying active, spending time with family and friends, and caring for her two dogs, Beau and Blue, and her cat, Ollie.
We specialize in a wide range of digital marketing services, including SEO, paid search, display advertising, email marketing, local SEO, website development, and more. Our goal is to provide comprehensive solutions that drive measurable results for your business.
SEO is a long-term strategy, and results can vary based on competition and your current online presence. Typically, you can expect to start seeing improvements in rankings and traffic within 3-6 months. We focus on sustainable growth for lasting success.
Absolutely! Every website we develop is designed to be fully responsive, ensuring a seamless user experience across desktops, tablets, and smartphones. We understand the importance of mobile optimization in today’s digital landscape.
Yes, we specialize in paid search (SEM) and display advertising. We create targeted, data-driven campaigns that drive traffic, boost conversions, and maximize your return on investment.
Getting started is easy! Simply contact us through our website or give us a call. We’ll schedule a consultation to understand your goals, assess your needs, and tailor a digital marketing strategy that works for you.